| Intelligent technology shapes the appearance of the journalism industry and reconstructs the ecological chain of news production.This article discusses the impact of technology on news production from the perspective of instrumental rationality and value rationality.The study analyzes the relationship between "technology-news production-rational" from the perspective of cultural criticism,and provides a new theoretical perspective for the research of news production.At the same time,the author conducted a field survey of the CCTV New Media Center,and wrote participatory observation into two rational speculations,which provided a reference for the media to balance content and traffic and take the road of Man-machine collaboration.The research points out what is instrumental rationality and value rationality in news production,shows the dual impact of instrumental rationality and value rationality on news production,analyzes the news production before and after the reconstruction of technology,describes the role of instrumental rationality and value rationality for different news production subjects,and then reflects the problems of news ethics anomie,one-way human and one-way social caused by technology at this stage.In order to solve the problem of alienation caused by technology.The author puts forward a rationalization plan to realize the dynamic balance of tool rationality and value rationality in news production in the Chinese context,hopes to increase the proportion of value rationality in news production through systematic technical accountability paths to prevent the formation of technological monopoly.It is hoped that academia and journalism will pay attention to the situation of instrumental rationality suppressing the development of value rationality,work together to guide technology to goodness,realize the simultaneous development of tool rationality and value rationality,and successfully complete the second half revolution of news production. |
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