Research On "Love In The Morning" Column Of Chifeng Radio And Television Station

The paper is dedicated to the study of the program“vyangar suulsen oglogin qai”,hosted by Chi Feng Radio and Televison.The progaram “ vyangar suulsen oglogin qai ”is hosted by Mongolian General Broadcast of Chi Feng Radio and Televison.It has been 19 years since it was first broadcast on October 1,2000.It runs from 7 a.m.to 8 a.m.There are 8 sections.Interview new singers and promote their songs,Mongolian long tune,folk songs,khumai,uliger and other traditional music,Interview chifeng celebrities and let the audience know them.The 70's and 80's old song original version,let a person recall once.Interview ethnic writers or calligraphers to learn about their lives.Broadcast Mongolian cross talk,make people laugh.Often an audience will attend,singing,reciting,and even reading or singing their own works.This is a program that is closely related to the audience.The participation of the audience will make the program more lively and meaningful.Because of the strong national characteristics,to meet the needs of the majority of ethnic audiences.This program takes it as its duty to collect vivid themes and pass them on to the younger generation.This paper is composed of three parts: introduction,text and conclusion.The introduction part elaborated the research object,the purpose and significance of the topic,the research method and the present situation.The text consists of three parts.The first chapter briefly summarizes the comprehensive Mongolian broadcasting and literary broadcasting of chifeng radio and television station,the creation,development,positioning and content distribution of the column "vyangar suulsen oglogin qai".The second chapter analyzes the content form,characteristics,topic selection,host and communication mode of "vyangar suulsen oglogin qai".Through the above analysis,the third chapter summarizes the "vyangar suulsen oglogin qai" column to promote national culture,good interaction with the audience,appropriate broadcast time,rich content and other advantages.And found that the completion of media convergence is not high,insufficient publicity and other shortcomings.Suggestions for the future development of the program are put forward,such as improving the quality of the program,strengthening publicity,completing media convergence,and doing more investigation and research.The conclusion concludes that love in the morning is a program with correct topic selection,rich content and good interaction with the audience.The author puts forward some Suggestions on media convergence and promotion in the future.