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A Preliminary Study On The Spread Of Rumors In WeChat Moments

Posted on:2020-07-31Degree:MasterType:Thesis
Country:ChinaCandidate:F T FengFull Text:PDF
GTID:2438330578954047Subject:Philosophy of science and technology
Abstract/Summary:PDF Full Text Request
Rumors have existed all the time from the history to the present.Small ones affect the lives and choices of individuals,big ones affect the people 's livelihood of the country,and there are numerous real cases in history.Nowadays,with the advent of the Fourth Industrial Revolution(the Scientific and Technological Revolution),information technology has achieved another leap forward development and the spread speed of rumors is not limited to the oral dialogue between people in the past.It can realize the transmission from one place to another,the intensity of communication is unparalleled in the past,its impact has greater influence and destructive power.Wechat Friendship Circle is the most popular social software that can cover the audience in recent years.It is also a disaster area where online rumors spread.Therefore,this paper takes the rumor spread in Wechat Friendship Circle as the research topic,combines Albert's rumor spread formula to analyze the reasons for rumor spread and its impact factors,and combines the inherent characteristics of Wechat Friendship Circle,sums up the rumor spread formula suitable for Wechat Friendship Circle,and puts forward appropriate suggestions according to its formula factors.Accordingly,starting from the analysis of rumor dissemination and the research background of rumor dissemination in Wechat Friendship Circle,this paper is divided into three parts to illustrate the preliminary study of this issue.The first part is about the system function and characteristics of Wechat Friendship Circle.Starting from the basic connotation of Wechat Friendship Circle and its constituent elements as a background overview,on this basis,the dissemination mechanism of information in Wechat Friendship Circle and the characteristics of Wechat Friendship Circle System are analyzed,which makes a necessary premise for the next research on the rumors of Wechat Friendship Circle.The second part is the analysis of the source of rumors spread in the circle of friends.This paper puts forward Albert s rumor propagation formula,and looks at the rumor propagation problem in the circle of friends through the formula.According to the formula,it makes a concrete analysis,and then puts forward the rumor propagation formula in the circle of friends of Wechat and its application in the circle of friends of Wechat.Through the analysis of the formula,it makes a theoretical basis for the next Countermeasures of rumor propagation.The third part is the countermeasures to reduce the spread of rumors in the circle of friends.According to the rumor communication formula formed in the second part which is suitable for Wechat friends circle,and aiming at each factor in the formula,this paper puts forward corresponding countermeasures to improve public scientific literacy,improve information transparency,and strengthen the government s control over network rumors.
Keywords/Search Tags:Wechat Friendship Circle, Rumor, Rumor Dissemination, Albert Rumor Formula
PDF Full Text Request
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