Research On The Business Model Of Airbnb In South China Under The Sharing Economy

In the 21st century,people's transport and communication tools are no longer the horse-drawn carts and post books.With the progress of science and technology,people's way of life has changed dramatically,and we have ushered in a new era--the sharing economy era.The mutual understanding network technology is like a powerful dawn,which has not only affected every aspect of people's life,but also made a great contribution to the business world.The main form of performance is that the Internet technology enhances the efficiency and configuration of the business model,making the business more efficient and efficient.The flood of Internet has created a large number of Internet talents,which has diversified the information channels and produced many successful business models.The sharing economy is the hottest case.It has gradually become an indispensable part of our lives,ushering in a wonderful new era."A separate room cannot be called hotel,a separate car also cannot be called a taxi company,only a commodity market can't be called mall",sharing the popular explanation is that the people in less than a platform of resources using propaganda,that everyone can enjoy this kind of information resources,everyone involved,make.Shared economic core is resource reconfiguration problem,every one in the circle of information is Shared economic era of stakeholders,in sharing the economic platform to create and access to more value.The great age of Shared economy is a subversion of traditional economy,the economic situation is changing in the business world,the traditional economic industry in the production run ragged,many traditional economic model companies are also began a new era of Shared economy mode of learning and exploring,seeking a ride sharing economic ships to make the enterprise obtain sustainable development.Abby against(an)is a traditional economic model established company,hope to efficient use of science and technology,to meet the demand of the market,thus make the enterprise get better faster development.This paper mainly studies and discusses the business model of Airbnb in south China.This paper reviews the theory of sharing economy and business model by literature review.First definition of Shared economy,Shared characteristics and driving factors of economy,using PEST model about the present situation of industry competition environment,Abby(reality)to meet the company and its business model is analyzed.Finally,find out the inadequacy of the business model of Airbnb,and put forward relevant Suggestions and prospects.