Research On The Operation And Management Of College Catering Entities From The Perspective Of A Broad Economic Man

In recent years,with the continually rising of the price and inflation,cost control has been the most important part of the food and beverage department of ZJUT University logistics entity.And the main form of university logistics is the canteen in colleges and universities.Scientific and effective way of cost-control can reduce the canteens' outlay cost and increase efficiency of operational management in ZJUT University.Therefore,the questions which are based on the cost-control such as how to optimize the management should be deeply thought by the food and beverage department of ZJUT University logistics entity during daily operation and management.This thesis studies in depth on operation and management in the food and beverage department of different universities by analyzing and studying the experiences these universities have.Selecting the food and beverage department of ZJUT University logistics entity as the research object,this thesis studies and analyzes its,operation and management at this stage from the angle of generalized economic man.And it also discusses the problems about cost-control and management patterns from the angle of technology.Contraposing the existing problems in daily operating and managing,the thesis deeply discusses the measures that the food and beverage department of ZJUT University carries out and the evaluation effects in practical application.The measures of "innovating the business model,adjusting the direction of management,perfecting and enhancing the cost-control system,boosting the target consumers' happiness index" are the product of socialization of the food and beverage department of University logistics entities.And they are also the impetus that push forward the development of the food and beverage department of University logistics entities.These measures will provide the food and beverage department of University logistics entities with the substantial profitability and progress,making the food and beverage department of University logistics entities go in the healthy and steady direction.