Status Of Supply And Demand Of Agricultural Products In Cold Chain Logistics Of Qingdao City And Its Solving Strategy

With the rapid development of China's economy,people's demand for fresh agricultural products is also growing,and the cold chain logistics industry of agricultural products is gradually emerging.The data showed that prosperity index of China's logistics industry is 50.9% in 2018,and the prospects are bright.However,China's cold chain logistics industry has just started,and there is still a certain gap compared with western developed countries.Qingdao is surrounded by the sea on three sides.The port is open to the outside world and the number of international routes is increasing,which provides convenient conditions for the export of agricultural products.Railways,highways,and domestic aviation provide transportation infrastructure for the transportation of agricultural products to the mainland market.Convenient transportation lays a good foundation for the transportation and export of agricultural products.With the great attention of the state and Qingdao,the policy is continuously introduced to create a good operating atmosphere for the cold chain logistics operation of agricultural products.The market prospect of Qingdao agricultural product cold chain logistics market is very broad.Firstly,by methods of documents,questionnaire survey and combination of normative and empirical research,this paper summarizes the development status of cold chain logistics of agricultural products both in China and aboard.and also analyzes the development of the cold chain logistics of agricultural products in Qingdao on aspect of policy,the third party logistics service,cold chain logistics infrastructure and professionals.Secondly,according to the current situation of supply and demand of the cold chain logistics of agricultural products in Qingdao,this paper have suggest that the limitation of its development mainly have 4 factors as follows.(1)weak on cold chain logistics infrastructure of agricultural products.(2)low level on standardization,information and intensification.(3)low proportion on cold chain transport of agricultural products.(4)lack of professionals on cold chain logistics.Finally,according to the data and the relevant economic theory of cold chain transport,this paper proposed that the suitable development countermeasures for Qingdao's cold chain transport are as follows.(1)standardizing the implementation of cold chain logistics policy and promoting the development of pre-cooling links on agricultural products.(2)increasing the capital input and improving the cost management of cold chain logistics of agricultural products.(3)promoting the establishment of strategic cooperation with third party logistics enterprises.(4)strengthening the construction and supervision of logistics information and realizing information symmetry.(5)speeding up the construction of talents and cultivating compound talents.etcMeanwhile,guided by the policy of Qingdao City to the drainage of talents,the cold chain logistics industry of agricultural products in Qingdao is continuously transformed and upgraded,and will surely grow green,healthy and orderly,and it will make much more contribution on the transportation of agricultural products in Qingdao.