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Business Plan Of LX Financial Management Consulting Project

Posted on:2019-09-09Degree:MasterType:Thesis
Country:ChinaCandidate:H L ZhouFull Text:PDF
GTID:2429330566987388Subject:Business administration
Abstract/Summary:PDF Full Text Request
In the initial stage of pioneering,enterprise managers are likely to focus on core businesses of their enterprises,while attaching little importance to studying financial management which requires more specialty.Once the enterprises step into a stable phase,the need to improve their internal norms,especially financial policy,will become obvious.Due to the fact that small and micro businesses are relatively weak in their financial management and their need to change it,a series of ways like concrete operations in management,finance and tax,information sharing,as well as professional consultation service online and offline can be put forward to help the customer enterprises work out solutions,and meanwhile strengthen the customer viscosity during the process of integrating customer recourses,so as to help enterprises solve their problems and gain a win-win situation.In order to describe a development blueprint for the following project to boost confidence in starting a business,and enable investors to have a better understanding of the prospect of this project so as to make more wise decisions,the study on the business plan of LX financial management consulting project is to be carried out.The thesis first discusses the research background and the significance of the project,along with an introduction of its basic information.In the following,tools such as PEST model,Michael Porter's Five Forces,SWOT model,and STP marketing theory are applied to analyze the chance and threat that financial management consultancy markets are faced with.By making full use of the core advantages,target markets are to be located,along with marketing strategies covering products,prices,channels,and promoting strategies developed.Based on this,brand recognition of the project is expected to be built and the goal of development realized.In addition,plans and specifications for the human resource management of the project are made,aiming to enhance the core competitiveness of the project,and guarantee the effective application of the project.According to the above analysis,a financial plan of the project,with predictive analysis,is made.By evaluating the cost revenue forecast,and investment index,The Net Present Value(NPV)is calculated to be 5.2048 million yuan,Discount Payback Period 2 years,and the internal return rate after revision after amendment 47%.In the end,sensitivity analysis,a quantitative risky analysis method,is applied to analyze the investment risks and strategies.The result of the study reveals that the investment economic benefit of the project is significant,with controllable risks.The study on the business plan in this project will provide evidence in making decisions for LX financial management consulting project when attracting external investors,and increase the possibility of gaining successful investment,in order to realize a win-win situation for investors,customers and staff.
Keywords/Search Tags:Financial management, Business plan, Financial plan and forecast
PDF Full Text Request
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