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Research On Profit Model Of The Sales Department Of Great Wall Glory Securities

Posted on:2019-08-07Degree:MasterType:Thesis
Country:ChinaCandidate:L YangFull Text:PDF
GTID:2429330563458410Subject:EMBA
Abstract/Summary:PDF Full Text Request
As an important part of China's financial system and one of the main participants in financial markets,whether securities companies can enhance their economic benefits has an extremely important impact on the development of China's financial industry.The research on the profit model of securities companies helps to improve the transformation and innovation of the profit model of securities companies and also contributes to the healthy and steady development of China's securities industry.This article takes Great Wall Glory Securities as the research object,based on the analysis of the advantages of the leading in international securities industry's and the defects of the domestic securities companies' business model.Then,analyzes the existing problems of the Great Wall Glory Securities' sales department.In the light of the current situation of China's financial system,especially the current economic environment and industry trends of the securities companies in China's financial market,put forward realistic and expected effective countermeasures and suggestions to improve the company's profitability.First of all,this article sorted out the theoretical research results of domestic and foreign experts on the profit model of securities companies at present,and used it as the theoretical basis and breakthrough point of research and analysis.Secondly,this article briefly introduces the typical profit model of the leading companies in the securities industry in domestic and foreign,analyzes various typical profit models in-depth,and analyzes the advantages and disadvantages of these profit models to pave the way for the analysis of the business model of the Great Wall Glory Securities.It also pointed out the direction for improving the profitability model of the Great Wall Glory Securities.Then,it deeply excavates the operation conditions and problems of the current Great Wall Glory Securities and points out the advantages,disadvantages,opportunities,challenges and the problems existing in its business model of the Great Wall Glory Securities currently.Finally,combining the macroeconomic at home and abroad and the development trend of the financial industry,especially the securities industry,we fully consider the current economic and policy environment of the securities industry in our country,and point out the challenges and transformation strategies for the transformation of the operating mode of the Great Wall Glory Securities.
Keywords/Search Tags:Securities company, Profit model, Business structure, Transformation strategy
PDF Full Text Request
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