| In the development of journalism in China,news comic is an irreplaceable form of news report.Since the beginning of the 21 st century,the rapid development of news communication in China has provided great historical opportunities for news comics.The development of news comics has a history of more than one hundred years,and it has been 80 years since the founding of Xinhua Daily.At the beginning of its founding,it has pioneered the use of news comics reports,and it has taken a unique and innovative road in news comics.In 2009,it founded the news comics column "rambling and quick review".So far,there are more than 1000 news comics,and it is important to select the news craze that people pay attention to From the point of view of events,it has a strong artistic value and social value.In the past ten years,the visual comments of the works are impressive,the ironic and humorous style of painting is unique,which has won many favorable comments,but also increased the vividness and interest of the party newspaper,and the effect of news communication has been greatly improved.In this paper,the main research content is the news comic column published by Xinhua daily from 2009 to 2018.By using the text analysis method,through the collection,sorting and analysis of the text,the content and layout characteristics of the news comic column of Xinhua daily are analyzed.In terms of content,the news comic column of Xinhua Daily focuses on the hot spots of the people's livelihood and the bad social situation The constructive criticism reflects the supervision of the public opinion of the party newspaper.In the theme report,we use the full page news comics and the column news comics to report the events in an all-round way,which shows the unique planning and arrangement ability of the column,and also focuses on the two sessions,the Olympic Games and other major events.In the layout,the column has always been given an important layout position,making it a bright spot of the layout.The combination layout form is adopted to realize the optimized combination of the report form.In the report,the relationship between pictures and texts,pictures and texts,and words and pictures are adhered to.The news comic column of Xinhua Daily has accumulated a lot of experience in thedevelopment of the past ten years,which can play an important role in the further improvement of the column.News comic column caters to the development of the era of reading pictures and meets the visual needs of readers.However,there are still some problems such as homogenization of communication views and patternization of Title Expression.In view of the above problems,this paper gives some relevant suggestions,so that the column can keep improving,develop the brand advantages of the column,improve the social influence,and explore news comic for other paper media To provide reference. |
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