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The Research On IT Service Outsourcing Innovation Mode Of Small And Medium Enterprise In Internet Times

Posted on:2018-03-12Degree:MasterType:Thesis
Country:ChinaCandidate:J Y XiangFull Text:PDF
GTID:2428330566450902Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With the current rapid development of Internet technology,It has a revolutionary impact on the traditional IT outsourcing services for SMEs,including the large number of new technology commercial applications such as cloud computing,big data,machine learning,artificial intelligence,remote monitoring technology,Internet marketing and Internet sharing economy.With the help of new IT technology and new business model,the large number of minor enterprises can be provided advanced technical capabilities and business models for Improving the internal management level and develop new business marketing channels as soon as possible.At the same time,it also creates new opportunities for development and new business layout for the minor enterprises IT outsourcing services market which has many difficulties to achieve innovation and scale breakthrough development.Based on the related theories and the basic concepts of the profession firstly,from the current situation and development trend of the IT outsourcing industry,through the analysis of the industry survival environment and the current market environment of domestic and foreign IT outsourcing services for SMEs,and coalition of the relevant economic principles and laws of the Internet plus,this thesis has formed the theoretical and practical basis for the innovation practice.We have studied the related issues with IT outsourcing service market business model of domestic minor enterprise in Internet plus current period by combining the “ASC” brand platform,questionnaire and practice.We summed up the business model and marketing strategy of product innovation,and we formed a targeted analysis of research results.Finally,we consider the research results as the development environment of IT outsourcing industry in Internet plus period,and take this research production as the capacity building which IT outsourcing service providers need to focus on and Business model innovation,then provide reference data for feasibility analysis and theoretical analysis for the later development of the IT outsourcing service industry.
Keywords/Search Tags:Internet plus, IT outsourcing services for SMEs, Business model innovation, Service sharing economy
PDF Full Text Request
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