Study On The Construction Of "Home" In The Language Program Of The CCTV Spring Festival Gala

As a link between individuals and society,"family" plays an important role in daily life.Families that are linked by blood relationship constitute the basic unit of society.Interaction between different families promotes the basic mode of interaction between social organizations.CCTV Spring Festival Gala is one of the most influential media platforms in China.It focuses on people's daily life through language programs,and constructs many contents from "small family" to "everyone".The study of "home" in the language programs of CCTV Spring Festival gala is mainly based on three levels:family,home and country,and the analysis of family factors is more specific.By combing the "home" program of the 35 year CCTV Spring Festival Gala,a total of 155 program samples were obtained.Through analyzing and interpreting the text of the program's contents,we find that the construction of "home" in the language programs of CCTV Spring Festival Gala has the following contents:the family is prominent emotion and contradictory residence,emphasize the sexual feelings in multiple relationships,family conflicts emerge in non traditional family structure,family strengthen the emotional function in the utility of family,themes of family appeal should be peaceful and prosperity both;hometown is the place where the wanderer reposes his thoughts,the identity of the home interpreter is from the "alien",while the theme of the content is "home beauty";country is the ideology of the convergence,together with a large number of national discourse about implicit role intention.In the way of "home" structure,content layout focuses on the combination of old objects and new social contradictions.The design of the evening party emphasizes the sense of participation of the audience;and the content of the program has continuity with the participants;in addition,the orientation of the space assignment is also an important way to construct "home" in the language programs of CCTV Spring Festival gala,which adds distinct spatial attributes to the content of "home".The pseudo environment is the mirror of the real society.The content of the CCTV Spring Festival gala's language program is also like this.The game of all kinds of power makes the home factor in CCTV Spring Festival gala's show the above scene.The construction of "home" in CCTV Spring Festival gala's language program is mainly affected by the following aspects:first,it is the implementation of relevant policies to guide program content;second,it is the interweaving of cultural forces affecting the presentation of programs;third,the individual subjectivity enriches the content of programs..After data mining and analysis,it is found that there are still some deficiencies in the construction of "home" in CCTV Spring Festival Gala.To solve these problems,we should reproduce the family role and enrich the thin subjects.We must also strictly control the screening mechanism and adjust the imbalance.We should vigorously restore the rural character and put it right.In order to look forward to a more rich and comprehensive "home" related content.