Pseudo-environment Research On Live Internet Broadcast

Since the year 2013,in China,Intemet live broadcast industry has entered the period of high-speed development.From all kinds of live programs,one of the most influential section is Game live broadcast program.Recent years,the stigma recognition of electronic games" has gradually been eliminated from the public's perspective.Game live broadcast has received widespread attention from the society.We combine the concept of Pseudo-environment with game live broadcasting,and select the most popular watched game live broadcast program "League of Legends"as the starting point for research.We focus on two main issues from the perspective of online game live broadcasting,namely,for the one point is the construction of the Pseudo-environment.And the other part is the interaction between the Pseudo-environment and the real environment.Owing to this strong interaction,constructing a healthy webcast Pseudo-environment is a necessary part of the road to building a clear internet environment in China.The thesis is divided into four chapters.The first chapter is the introduction.This chapter mainly introduces the research background and research methods.The second chapter specifically discusses the construction of the Pseudo-environment,we believe that the overall construction of the online game Pseudo-environment is affected by various factors such as game anchors and live broadcast platforms.In this construction process,the Agenda Setting Theory is a common method for game anchors and game live platforms to guide audience awareness.The anchor seeks to hold the position of an opinion leader in the era of self-media by selecting appropriate topics.The third chapter specifically analyzes the interactive relationship between the Pseudo-environment and the real environment,we examine the role played by the live game Pseudo-environment for game anchors,live audiences,live broadcast platforms,etc.And we affirmed that the construction of live game Pseudo-environment do have some influence on the real environments.Especially on the audience's behavior and cognition.For the fourth chapter,by focusing on the construction of live game Pseudo-environment and the interactive relationship between the construction of live game Pseudo-environment and the real environment,we points out the current imbalance situation of game live Pseudo-environment and proposes a balance method.Finally,we forecasts the future route of game live broadcasting.