Design Of Product Credit Public Service Platform Based On The Internet

Fake is a global problem.It covers on all aspects such as tobacco,liquor,cosmetics,national welfare and the people's livelihood.The national related departments and production enterprises spend a lot of human,material and financial resources on antifraud.But it produces very little effect.Aiming at the bulk of counterfeiting in the market,this paper puts forward a solution to construct a product credit public service platform using QRCode or RFID.It assigns a unique "digital id" for each product and establishes credit files in which every link is queriable,traceable and supervisable.The platform is divided into four modules such as central,enterprise,the third party organizations and consumers.It has functions as enterprise registration,product registration,QRCode application,product production information maintenance,product quality management,product packaging,product outbound management,logistics management,management of infringement,product scanning report,complaints,and etc.Consumers may use their phones to scan QRCode label on the product to view details and distinguish authenticity.Once it detects a fake product,it will send pre-caution prompt to customer.At the same time,other participants will also receive alerting messages.The related enterprises and organizations may use such clue for trace and anti-counterfeiting.Through system test and market pilot,the platform has been proved to have reliable and stable performance,which can effectively prevent batch counterfeiting and other such illegal crime.It meets the design requirements.