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Research On Content Production Of Pan-Life Webcasting Programs

Posted on:2019-10-29Degree:MasterType:Thesis
Country:ChinaCandidate:M M HanFull Text:PDF
GTID:2428330545472567Subject:Arts
Abstract/Summary:PDF Full Text Request
The popularity of 4G networks and the arrival of the “Internet Plus” era have given audiences more ways to accept new things.In the meantime,the emergence of new media constantly reconstructs the media's right to speak and the audience's subjective awareness continues to increase.Therefore,the audience does not want to remain passive acceptance and it is no longer limited to static one-way communication to perceive life.And get information.Therefore,more and more attention has been paid to the live and interactive webcast,among which the pan-life live webcast has developed rapidly.In essence,webcasting is the use of more interactive and more efficient forms of content output.The pan-life live web-based programs center on the lives of ordinary people.Live-view content mainly includes people's daily life,daily life,and aspects of life.In the course of live broadcasting,anchors and spectators can interact through live barrage and change live topics at any time.Content,this interactive and highly engaging live broadcast method has enabled viewers to truly enter the era of live broadcasting,but also allows viewers to fully participate in the production of webcast content.The article focuses on the necessary elements such as audiences,anchors,and platforms that participate in the production of live-streamed programming content in the pan-life category.In combination with user-generated content theory,this article specifically analyzes the production process of pan-live web-based live programming content.Among them,the audience plays an important role in the generation of pan-life web-based live broadcast programs as an important participant in the pan-life webcasting program.In addition to the planning of previous programs,which rely on big data from fans,viewers can also use barrage for secondary creation of content production.Furthermore,viewers' consuming behavior can also affect content production.Pan-life webcasts are everywhere.Apart from fan participation,the anchor is essentially the leader and controller of content production in the live broadcast process who can transmit information and express emotion through live broadcast.The anchor can also control the live rhythm according to the audience's barrage and perform secondary creation in time.Finally,the anchor can also forecast the content of live broadcast programs by analyzing live broadcast revenue.Moreover,the maintenance of market order in the live broadcast industry also requires the supervision and management of live broadcast platforms and multiple parties.As a platform,it is possible to integrate content resources by cultivating and inviting more celebrity big names,making platform-made programs,etc.,to attract more fans,thereby increasing platform traffic and finally realizing the realization of traffic.While enjoying the great economic benefits of high-quality live programming,the platform should take its own social responsibility,use its authority,and strictly monitor the program content of the platform together with other levels of regulatory agencies and all sectors of the community to present a safe and green environment for everyone.Webcast space.Through the research and analysis of the content production process of the pan-life web-based live broadcast program,the enlightenment of the web-based live broadcast production content and the outlook for the future trend and development of web-based live broadcast.In this paper,literature review methods and naturalistic observation methods are used to select the existing mature pan-live web live broadcast program platforms and the pan-life live web broadcast programs personally experienced by the author as research objects for in-depth analysis and research,as a live broadcast platform.Future developments provide some feasible ideas in order to provide some reference value for the development of the live broadcast industry.
Keywords/Search Tags:Pan-life Webcast, User Generated Content, Audience
PDF Full Text Request
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