| Electronic commerce(shorted at e-commerce)business is the most successful application of the internet in the field of business.At present,various types of e-commerce platform based on network meet the needs of the people better.Such needs also come from colleges and universities.However,e-commerce in colleges and univerities has its own characteristics.Therefore,it is necessary to design and develop the e-commerce system on the basis of campus network.Firstly,the paper discusses the necessity and feasibility of construction of e-commerce system in the colleges and univerities.It discusses the research background of the subject,describes the research status at home and abroad,and introduces the theories and technologies involved in the process of system design and development.Secondly,guided by the software engineering,the paper analyzes the requirements of system function and performance index.The overall architecture is designed according to analysis results.The specific function modules and technical key points are designed detailedly.The paper describes as follows:(1)In the present e-commerce system,marketing for colleges and univerities is less involves specifically.The system develops the campus mall module to provide online marketing platform for e-commerce operators inside and outside the campus.At the same time,the system establishes a complete audit mechanism and gives consideration to the students' consumption ability in terms of price.The above-mentioned functions are achieved by the manager and the system together.Different from the e-commerce mode on internet which mainly adopts goods transport through logistics companies,e-commerce on campus mostly supplies door-door service because of limited area which expands the business scope of e-commerce.(2)The needs of sencond-hand goods trading between teachers and students on campus are more and more,but the present e-commerce platform less provides relevant function.The system designs and develops the functional module of the campus marketing.Any registered user can issue second-hand goods information in the module,and also can browse the information they need and contact the seller which provides a perfect platform for campus users.(3)As the current e-commerce platform less provides commodity information exchanging,recommendation and discussion,the system establishes the campus marketing forum module.Registered users can value the goods they purchase in the module and release any information in the meanwhile so as to enrich the uers experience.As to the online payment requirement,the system constructs online payment module which is convenient for the users.(4)With regard to the application needs of commodity recommendation and similar goods sorting,the system establishes background intelligent service module which provides commodity recommendation function based on collaborative filtering and commodity sorting function based on analytic hierarchy process(shorted as AHP)which makes the managements of commodity recommodation and sorting in the system more scientific.The system introduces Google's cloud computing platform technology in the implementation process to improve the performance ability.Test results show that e-commerce system in the colleges and universities can better satisfy the application needs of teachers and students on campus.It provides a platform for goods exchanging and shopping information which has perferable practical value.At the same time,commodity sorting function based on AHP and commodity recommendation function based on collaborative filtering also have theoretical research significances. |
