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Research On Opitimization Of College Sports Resources In Hebei Province Under The View Of Sharing Economy

Posted on:2021-01-17Degree:MasterType:Thesis
Country:ChinaCandidate:H T ZhouFull Text:PDF
GTID:2427330620461282Subject:Physical Education
Abstract/Summary:PDF Full Text Request
Under the sharing economy model,the purpose of studying the optimal allocation of college sports resources in Hebei province is to:Firstly,according to the characteristics of college sports resources in Hebei province and the actual situation,the overall framework for the optimal allocation of college sports resources in Hebei province is studied.,which provides theoretical basis and reference for future practical application.Secondly,through the empirical analysis method,people's willingness to use the college sports resource sharing economy platform is analyzed,and suggestions and opinions are put forward.In this study,the method of literature review is used to conduct literature review through databases such as CNKI,Wanfang database and Hebei Normal University Library,and existing literature materials and some reference books are sorted out.In this way,the current situation of the research field is understood and the research ideas are analyzed.Through questionnaire survey and expert interview,this paper analyzes the demand of sports resources of 12 universities and residents in Hebei province.Based on the theory of sharing economy and the characteristics of sharing economy platform as well as the analysis of examples,an expert questionnaire is developed.Through the mathematical statistics,the collected data are analyzed,and the overall framework of the optimal allocation of college sports resources in Hebei province under the sharing economy model is constructed.By means of questionnaire survey and mathematical statistics,people's willingness to use the college sports resource sharing economy platform is analyzed,and the operability of the sharing economy platform which is suitable for the optimal allocation of college sports resources in Hebei province is verified.Through the research,the following conclusions are drawn:most sports resources of colleges and universities in Hebei province are open to the outside world.However,residents around colleges and universities have a greater demand for sports resources.Based on the theory of sharing economy,this study combines the objectives and principles of optimizing the allocation of college sports resources in Hebei province under the model of sharing economy.At the same time,Delphi method is used to finally establish the overall framework of optimal allocation of college sports resources in Hebei province under the sharing economy model.It is mainly composed of supply side,demand side,sharing economy platform,payment feedback system,credit system,supervision system and the following 21 main functions.Based on the technology acceptance model,this study introduces the theories of perceived interest,perceived cost,perceived value and perceived risk.Through exploratory factors,the influencing factor model that is suitable for the use intention of college sports resource sharing economy platform is analyzed and determined.through the analysis,in order to improve the use intention of college sports resources in the sharing economy mode,the first choice is to increase investment in perceived usefulness and perceived convenience.In view of the above conclusions,the author suggests:In terms of perceived usefulness,we should not only dig out the existing idle sports resources in colleges and universities,but also pay attention to the potential idle sports resources and integrated sports resources.The mining of these resources can meet different needs to reflect the value of the sharing economy platform.In terms of perceived convenience,users' habits and needs need to be considered to reduce useless operations and make the operation of the sharing economy platform simple and easy to use.In terms of perception of interest,we should explore more interesting sports resources.In the underdeveloped era of the Internet,it was difficult to participate in some novel sports projects due to the closure of information.however,sharing economy platforms can realize this kind of demand and let people know more interesting sports and participate in them.In terms of perceived cost,we try to eliminate the role of disintermediation,and reduce the cost of using sports resources through the sharing economy platform,so that more people can join in.
Keywords/Search Tags:sharing economy, college Sports resources, opitimization
PDF Full Text Request
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