Research On Development Strategy Of Inner Mongolia Fifth Dimension Company

Education industry as one of the ten sunrise industries,has been taken more seriously all the time for government,society and family.On the one hand,public education,as the main body of education and part of the Talent Strategy for Powerful Nation,plays an active role in promoting quality of the nation,the training of talents,and the development of science and technology;on the other hand,as an important supplement to public education,private education meets the further needs of all kinds of people for education.Under the constant influence of social change,private education is more and more respected by people,and various education and training institutions are all around the country.Looking at Inner Mongolia,there are not only education and training institutions for curriculum guidance in primary and secondary schools,but also education and training institutions focusing on level examinations and postgraduate entrance examination.Numerous education and training enterprises makes educational and training markets more and more refined,and the competition among them is becoming more and more fierce.How to make better use of their own advantages and external opportunities to seek development is the primary issue for every educational and training enterprise.This paper takes Inner Mongolia Fifth Dimension Information Technology Co.,Ltd(hereinafter referred to as Fifth Dimension Company)as an subject for study.Through interviews,literature reading,diagnostic research methods and strategic analysis tools,combined with internal and external environment analysis and comprehensive evaluation,using SWOT matrix,This article has carried on the development strategic orientation and the development strategy choice,including company level strategy,business level strategy and function level strategy.And then the implementation and safeguard measures of the Fifth Dimension Company’s development strategies are put forward.This paper will help Fifth Dimension Company to clarify the company’s strategic position and direction of operation,and better formulate the goal plan.This paper will also help Fifth Dimension Company to better meet the market demand,at the same time,to obtain more revenue.Besides,this paper will provide ideas and references for other education and training companies to choose and formulate strategies.