Research On The Application Of WeChat Public Account In Students' Ideological And Political Education

Schools are an important front for our party and national ideological work.General Secretary Xi Jinping once pointed out that school ideological and political work is related to the fundamental problem of what kind of people,how to train people and who to train people.Under the background of the current economic globalization and the increasingly deepening of China's opening up to the outside world,the ideological and cultural exchanges between nationalities and nations have continually exchanged and collided,which have an important impact on people's ideological beliefs and values.In this process,young students who are successors in the cause of socialist construction have not yet fully formed their world outlook,outlook on life,values,etc.,and are easily affected.Whether young students can grow up healthily and smoothly is directly related to the smooth progress of the great rejuvenation of the Chinese nation and the cause of socialism with Chinese characteristics.In this context,the work of students' ideological and political education is becoming more and more important.General Secretary Xi Jinping pointed out that it is necessary to use new media and new technologies to make the work alive,to promote the traditional integration of ideological and political work and information technology,and to enhance the sense of the times and attraction.In today's society,the mobile Internet is highly popular.The new media represented by WeChat is popular among young students because of its fast transmission speed,large amount of content,strong interaction and novel form.In the context of the new era,how to use the new media technology such as WeChat to enhance the effect of ideological and political education,and to further do a good job in ideological and political education is becoming one of the hotspots in academic research.This study sorts out the research status of students' ideological and political education by using WeChat through relevant literature and data at home and abroad.Based on the definition of WeChat public account and other related concepts,this paper analyzes the use of WeChat public by M private schools through questionnaire survey.The status quo of the number,using SPSS24.0 to process the collected information data,and using the interview method to understand the teacher's view on the WeChat public account applied to the students' ideological and political education work;the author uses the Devere interactive process model,ideological politics Based on the theory of education carrier theory and infiltration internalization theory,combined with the investigation situation and the status quo analysis,the application scheme of WeChat public number in students' ideological and political education was designed.The implementation of the program was implemented by the official WeChat of M private school.The implementation details are described in detail in combination with typical cases.In addition,the author also analyzed the application effects of the program through user satisfaction questionnaire survey and interview analysis.The research shows that the application of WeChat public account to students' ideological and political education is feasible and effective,and the hidden ideological and political education effect produced by it is an important supplement to the traditional classroom ideological and political education in China.However,in order to truly utilize the information technology means of the WeChat public account,it is inseparable from the high attention of the school and the leaders,and it is inseparable from the professional operation team and the corresponding supporting investment.Only in this way can the WeChat public be better promoted.No.serves the students' ideological and political education and helps the mechanics to grow up.