Study On The Status And Characteristics Of The Young Pioneers Brand Activities In Yunnan Primary Schools

The Young Pioneers are the mass organizations of children and adolescents in China.It is a reserve force for building socialism and communism,and it is an important part of the socialist education with Chinese characteristics.At the same time,it is an important task for schools and counselors to promote the healthy growth of children and young people through young pioneers activities.The young pioneers brand activities are part of the young pioneers activities.The difference is the activities with specific characteristics,specific value,specific identification and specific influence.Although the studies on young pioneers activities are increasing day by day,but there are few studies that specifically target young pioneers brand activities.Therefore,the purpose of this study is to investigate the current status and characteristics of the young pioneers brand activities in Yunnan.By analyzing the goals,principles,characteristics,and contents of the brand activities,and the further propose strategies to improve the brand activities of the young pioneers.The first chapter is "Introduction ".This article discusses the reasons for choosing the topic,research values,research ideas and methods.In addition,a systematic introduction and review of the relevant domestic and foreign research results were also conducted.The second chapter is "Outline of young pioneers activities".This section,combined with reference to the literature,provides a comprehensive and systematic introduction to the goals,principles,characteristics,content,and domestic status of the young pioneers brand activities.This made full preparations for the further development of this study.The third chapter is "The investigation and research on the status and characteristics of the young pioneers brand activities in Yunnan primary schools".This chapter conducts a questionnaire survey on the personnel who participated in training of young pioneers in Yunnan Province.A sample survey of 13 young pioneers counselors was conducted.From the four aspects of "necessity","effectiveness","organizational management" and "diversity",the status and characteristics of the primary school young pioneers brandactivities were investigated.As a result,it was found that in terms of Yunnan Province,young pioneers counselors had high recognition of the young pioneers organization and the brand activities,and the activities also had a certain effect.However,there are still some problems,such as the lack of features as a whole,and a single form of activity.The fourth chapter is "Thinking about perfecting the brand activity of the Young Pioneers in Yunnan".Based on the results of the survey and interviews,the brand activities of the Young Pioneers were improved from the three aspects of laying down the basis of activities,developing the characteristics of activities,and highlighting the principles of activities.The fifth chapter is "Conclusion and Prospect".This section mainly summarizes the main points of this article and some of the deficiencies in the study.