| The rapid development of culture reflects the rich heritage of a country,and it is also an important indicator of its competitiveness and overall national strength.Therefore,in the contemporary era,countries all over the world attach great importance to the construction of culture.Always placing culture on the same level as economic development,which not only provides theoretical guarantees for a country’s development,but also reserves an inexhaustible internal motivation for the country.China’s economy has achieved rapid development since the reform and opening up.At the same time,in the new era,our country has vigorously developed cultural undertakings in order to meet the growing cultural needs of the people.In addition,China is a large agricultural country.The issue of “agriculture,rural areas and farmers” has always been the core concern of China’s comprehensive and harmonious development.The healthy development of the countryside has played a decisive role in building a well-off society in an all-round way,building the Chinese dream together,and realizing socialist modernization.Therefore,the prosperity and development of rural culture is not only related to the development of the village itself,but also greatly affects the improvement of China’s comprehensive national strength and the realization of the grand goal of the great rejuvenation of the Chinese nation.In the new era,General Secretary Xi Jinping proposed to implement the strategy of revitalizing rural areas.Progress has been made in rural construction,and the gap between urban and rural areas in economic and social development has also narrowed.However,with the development of education and the reform of modern science,culture,and technology,some traditional cultures will become relatively conservative,and for some reasons,such as the low level of education of rural residents,it has affected the absorption of modern culture to a certain extent,thus hindering the development of rural modernization.The revitalization of rural culture is an inexhaustible motive force and source of wisdom for implementing the strategy of rural revitalization,and is a powerful measure to cope with the continuous decline of rural culture in China.The revitalization of rural culture includes the inheritance and rejuvenation of China’s rural excellent traditional culture,the exploration and promotion of China’s rural cultural industry,the emphasis and investment on China’s rural talents and education,and the recognition of China’s rural ecological culture.Enhancing rural cultural construction is an important condition for promoting the harmonious development of the countryside.Therefore,in order to realize the revitalization of the countryside in the new era,we must promote excellent rural culture so that the villagers can truly develop and inherit their own local culture.Meanwhile we should strengthen the cultural construction to promote the sustainable development in rural areas.The content of this article is mainly as follows:The first part explains the research background,purpose and significance of rural cultural revitalization,and determines the research method,research content and research scope for the rural cultural revitalization in Cheng’an County.The second part defines the concepts of culture,rural culture and revitalization,rural and rural revitalization strategies,identifies the research objects,summarizes the current status of domestic and foreign research,and then comments on the related research.The third part analyzes the relationship between the rural culture and the rural revitalization strategy from four aspects: the rural traditional culture,the rural cultural industry,the rural talents and education,and the rural ecological culture.The fourth part analyzes the development and existing problems of rural culture in Cheng’an County from four aspects: the rural traditional culture,the rural talent and education,the rural cultural industry and the rural ecological culture.The fifth part analyzes the reasons for the problems,and puts forward corresponding development countermeasures based on the collection and analysis of relevant literature and data,and the drawing on successful cases. |