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Dynamic Research Of Logo In Brand Visual Image Design

Posted on:2019-05-07Degree:MasterType:Thesis
Country:ChinaCandidate:X B MaFull Text:PDF
GTID:2405330545456641Subject:Arts
Abstract/Summary:PDF Full Text Request
When a thing is in a static state,it is hard to arouse the attention of the audience.Sports are often the most likely to cause strong visual attention.The static form of traditional graphic design also needs to develop in a dynamic and pluralistic way.On the one hand,on the one hand,the mobile phone screen and the computer screen have become a substitute for the paper media in many aspects.On the other hand,with the change of the brand promotion channel,the enterprise and the audience are becoming more and more urgent in the design of the design.There is a higher level of expectation in the presentation and application of logo in the sense of image design.Therefore,the logo needs to conform to the development of science and technology,the publicity and promotion of brand and the aesthetic of the audience,and the dynamic form of expression brings a brand new visual experience,so that the visual image of the brand is presented in a diversified way,and the visual attention of the people is better.With the diversification of the display media and design forms,the dynamic manifestation of the logo meets the audience's different aesthetic needs and promotes the brand's own value further.The graduation design,on the basis of the dynamic meaning of the clear symbol,the analysis of its manifestation and the means of expression,is based on a large amount of data collection and arrangement,and the dynamic extension design is the main line in the promotion of the visual image of children's art education in the north,and the cultural connotation of the education industry is designed.A visual identity recognition system that helps brand development is developed.From the characteristics of children's spirit,curiosity and desire for exploration,the dynamic design of the signs and cartoon images is carried out in the form of graphic elements,dynamic effects,color matching and the use of the environment.The symbol and three cartoon images are consistent through the eye graphic elements,using the dynamic presentation of "rolling","jumping","twisting" and "blinking",and emphasizing the subject category with different colors,expressing the aesthetic needs of art education by artistic effect,and making the visual image unfolded in a multi posture and multi angle manner.The brand connotation makes the visual image design of the children's educational brand more humanized and more interesting,and meets the needs of the enterprises in the publicity of different carriers so that the enterprises can get better development.The dynamic design of logo in brand visual image has a very broad development space with the progress of science and technology and the love between enterprises and consumers.The dynamic form of expression will gradually integrate into the other fields of plane design,deal with different market environment and industry types in the direction of design and application in the direction of diversification,effectively transfer brand culture and make the brand develop better in the competition,which deserves our deeper thinking and research.
Keywords/Search Tags:Dynamic, Logo design, Visual image design
PDF Full Text Request
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