Research On Supermarket Intelligent Shopping Cart Design Based On Service Design Thought

The research object of this paper is the supermarket shopping cart and the supermarket shopping service system with the supermarket shopping cart as the carrier.Supermarket shopping carts are an essential tool for people to shop in supermarkets.The rationality of their design is directly related to the user's shopping experience.This paper first analyzes the research status of supermarket shopping carts at home and abroad,understands the characteristics,functions and structure of supermarket shopping carts,and summarizes the research status of supermarket shopping carts at home and abroad,and grasps the unreasonable design,and Carry out the induction of the pain points in the design.Then,the development trend of supermarket shopping tools is analyzed.From shopping baskets to traditional shopping carts to smart shopping carts,the development of supermarket shopping carts shows an intelligent trend.At the same time,according to the development of supermarket shopping tools It sums up the changing trend of its user demand,from a single cargo function to the realization of self-checkout,shopping guide and other intelligent features,reflecting the diversity of user needs,and thus reflects the development trend of supermarket shopping cart service.From the consumption pattern and the trend of product design,this paper analyzes the trend of product intelligence and service development in the context of the era of supermarket shopping carts,and conducts basic theoretical research on service design.Finally,combined with the research and analysis of supermarket shopping carts and the grasp of service design trends in the early stage,the design process of supermarket intelligent shopping cart service system was carried out by using the process design method of service design.In the exploration stage of supermarket smart shopping cart service design,the user's characteristics are grasped by user insight and user clustering,and the target user profile card of the supermarket smart shopping cart is constructed and the user experience journey map is drawn.Find the entry point of service design;build the system diagram,function point and service blueprint of the service in the service design generation stage of the supermarket smart shopping cart,sort out the service system of the supermarket smart shopping cart and clarify the service elements and service participants.The interaction between the two;in the service design stage of the supermarket smart shopping cart,from the hardware and software to solve the service defects of the existing supermarket shopping cart,to build a new supermarket smart shopping cart service framework;in the supermarket smart shopping cart In the service design test phase,the target users are selected for simulation test in a small scope,and the test process is recorded in detail,and the unresolved problems are summarized and summarized,and finally the service design reflection is proposed.The new supermarket smart shopping cart service system continues the traditional supermarket shopping cart space,flexible promotion,easy to store and manage features,but also absorbs the intelligent features of the existing smart shopping cart.In the design of its service system,users can directly use the shopping cart,without wearing other equipment or downloading applications,and can provide users with more diverse and user-friendly shopping recommendations and guides during the shopping process.The new supermarket smart shopping cart and its service system are based on the usercentered criteria.It is expected to provide users with a more enjoyable experience and more humanized service through the design of service carriers and service systems.