Research On F Motor Company New Model Program Cost Management

With the development of economy,cars are gradually entered normal family.At the same time,more and more company emerge into automotive business and make strong competitive each other.The company with high-level program management and competitive product will gain high market share.From car maker perspective,top priority assignment is about new model program cost management,which not only related to company survival,but also its core competitiveness.Good performance in new model program cost management will shorten the research and development cycle time,reduce development cost and improve the car quality.Eventually,it can make customer satisfaction and get high sales volume accordingly.On the contrary,poor cost management will waste lots of manpower and material resources.Furthermore,it will lead to program timing milestone delay,bad product quality and car delivery extension,especially car recall.In this thesis,author make deep study on auto program cost management past and present by looking up relevant documents.Based on study outcome,author point out its current level,open issues and develop trend.In addition,through staff interview,author understand F motor company current situation and open issues for new model program cost management.Furthermore,based on benchmark study for domestic competitor and analysis,author finally found out the root cause and raise relevant corrective action to fix these issues.The action plan including improve design local development,optimize target cost setting process,apply best of benchmark process,adopt optimal cost estimate,strengthen cost control for design change,centralized purchasing.These actions are raised which considering from design,process and commercial perspective.In plan validation phase,F company take some action plan in C1 new program,which including decrease design development cost,optimize target cost setting process,apply best of benchmark process,adopt optimal cost estimate.Through cost comparison,we can see these action plans are effective and achievable.The detailed improvement as below.1.The issue of poor local design,through the introduction of local design team,local suppliers,and the use of Chinese supply vehicles and platform development design concept,the design cost has been greatly reduced.2.The problem of inaccurate target cost,through the implementation of the improved target cost setting process,makes the target cost accuracy.3.The problem of target setting process lacks effectiveness,through the implementation of the best of benchmark process,makes the cost competitiveness of the whole vehicle improved.4.The issue of part's estimate value inaccurate,through the implementation of optimal cost estimate process,part's estimate is an important basis for evaluating whether the design product meets the target cost and commercial negotiation.Finally,in order to ensure the smooth implementation of the optimization measures for the cost management of F company's new models,this paper also puts forward relevant safeguard measures.Including strengthening the cost management construction of enterprise procurement and R&D links,implementing lean manufacturing cost management and developing value chain cost management.The research in this paper can make F company realize the shortcomings in cost management of new models,so as to take positive and effective measures to improve the existing problems,and eventually lay a solid foundation for F company to launch new products with high efficiency and quality.In addition,it also gives some suggestions and references to other enterprises in improving the cost management of new product development projects.