Research On The Investment Efficiency Of New Energy Automobile Idustry

One of the goals of modern enterprises is to enhance value,and the effectiveness of investment behavior is the basic guarantee for value improvement.However,in the process of business development and overall development,inefficient investment phenomena such as over-investment and under-investment are widespread,which seriously restricts the sustainable and healthy development of enterprises.During the 13 th Five-Year Plan period,the state launched a plan to vigorously develop strategic emerging industries in order to revitalize the economy.The new energy automobile industry is one of them.In order to guide it through the introduction period and enter the growth period,the government will introduce a number of policies every year to protect it,such as taxation,fuel subsidies and other policies,which is the attention given at the national level.In addition,from the perspective of sustainable development of human beings and society,with the popularity of automobiles in families and individuals,energy conservation and energy conservation and emission reduction can not be ignored,and the concept of sustainable development of the people is becoming stronger and stronger.To a certain extent,it has promoted the leap-forward development of China's new energy auto industry.As new energy vehicles are racing on the highspeed roads in the growth period,there are more and more investment projects in the industry,and there will inevitably be non-efficiency investments.Therefore,research on the investment efficiency of the new energy automobile industry will also promote the development of new energy vehicles in China.more and more important.As an advanced pioneer in China's new energy vehicle industry,BYD covers almost all related businesses of new energy vehicles,such as batteries,charging piles and automobile manufacturing;and companies are not just taking new energy vehicles as one of their businesses.It has always been the company's long-term development strategy.From this point of view,both the new energy automotive industry and BYD are of great research value.There are many angles and methods for the evaluation of investment efficiency.This paper mainly analyzes and analyzes the BCC model and the super-efficient DEA model in the DEA model from the perspective of investment scale and technical efficiency.The first is to use the DEA-BCC model to analyze the industry as a whole,and to evaluate the overall investment efficiency of the new energy vehicle industry based on the comprehensive efficiency value,pure technical efficiency value and scale efficiency value obtained from the analysis results;then,to analyze BYD specifically,The efficiency value and the target value of the input and output indicators are calculated separately,and all the decision-making units are sorted by using the super-efficient DEA model to obtain the status of BYD in the industry.Finally,according to the above analysis,the problems are pointed out.make a suggest for improvement.Through the analysis of the new energy auto industry and BYD's case,this paper believes that the investment efficiency of the industry is low,and BYD's investment efficiency is in the middle of the industry.However,whether it is the industry as a whole or BYD,improving investment efficiency will help to play a synergistic effect,further expand the scale of the enterprise,bring investment income to the enterprise,increase the profit of the enterprise,and improve its core competitiveness and gain international competitive advantage.