| China's civil aviation airport industry has so far been a history of decades of development.Along with the rapid development of market economy,civil aviation airport as an important carrier of air transport and public infrastructure.Tens of millions of people have become a million,nearly 10000 employees,the annual output value of more than 30 yuan in the civil aviation airport is an important part of the business.VIP service for the airport of civil aviation as a franchise,the earliest in the last century in the early ninety's gradually become the key point of the airport senior management,subsequently become the airport's new economic growth breakthrough,and gradually become the core of the civil aviation industry related industries.But in the past two years,the impact of national policies,economic,market,customer structure and consumer psychology,the VIP service business from the high speed development of civil aviation airport to enter the industry depth transition adjustment period.Based on the SWOT analysis theory of TX in Shenyang airport VIP company promoted the prescribed by the state put forward eight austerities after facing unprecedented difficulties after a thorough analysis and research and development bottleneck.Experience in time based on the research analysis,found that the existing sales strategy and operation problems existing in the present situation,is not only can't support the original operating mode,but also hindered the healthy and orderly development of the airport VIP.Reasonable scientific research airport VIP transformation development,closely linked to national related encouragement policy,especially in combination with "Internet +" concept,the paper mainly discusses the cross-border electric business platform construction,etc.Exploring induces the TX for Shenyang airport VIP the countermeasures of development bottlenecks encountered,implementing measures,sums up the patterns of the applied VIP industry transformation of the systematic scheme,for VIP successful transformation,to make up for the income gap,rational and feasible advice. |
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