| In recent years,with the development of economic globalization,more and more Chinese enterprises are participating in transnational mergers and acquisitions,so as to obtain resources,expand market and improve competitiveness.In recent years,the domestic home appliance enterprises in our country market are slow increase,competition is intense,home appliance enterprises need from overseas market and seek more incremental in high-end,and loot voice in the global industry chain,more and more home appliances enterprises involved in the transnational merger and acquisition,through mergers and acquisitions to expand their business scope,strengthen management,accelerate the pace of internationalization.However,there are always risky in mergers and acquisitions,and there are not a few cases of cases of m&a failures.The synergy of mergers and acquisitions is the key factor to measure the success of m&a.Therefore,it is of great significance to study the synergistic effect of mergers and acquisitions.This paper takes Qingdao haier merge GE Appliances as an example.First of all,this paper reviews related articles of the theory,recognition and evaluation of m&a synergies.Then there is the case introduced,Explain the situation of the case enterprise merger and acquisition,The process of merger and acquisition,the background of m&a and the purpose of m&a.Again,Analyze the synergy of Qingdao haier merge GE Appliances,from the Operating synergy,management synergy,financial synergy effect three aspects to analyze,respectively expounds the meaning and performance,then identification,evaluation and summarize of synergy that Qingdao haier merge GE Appliances.The recognition of synergy is mainly adopts qualitative analysis,the synergistic effect of evaluation mainly adopts quantitative evaluation.And obtain conclusions and relevant enlightenment from it.This paper think that,for the moment,Qingdao haier merge GE appliances in operation,management and financial synergies are exist,but more embodiment is the Operating synergy,management synergy and financial synergies needs to be in a long period of observation and inspection.The last part is the summary,shortage and prospect. |
