The Study On The Evaluation Of Ecotourist Behavior Based On Entropy Theory

This thesis takes Brahmaputra Zangbo Gread Canyon Scenic Area as the research area,Based on the questionnaire survey,the data is statistically analyzed using SPSS data analysis software.The method of self-identification is adopted in the identification of ecotourists,and the tourists in the Brahmaputra Zangbo Gread Canyon Scenic Area are divided into ecotourists and non ecotourists.It is different from previous studies on ecotourists(all tourists in ecotourism destinations are generally regarded as ecotourists by default,and no distinction is made).By means of factor analysis,an index system for evaluating the behavior characteristics of ecotourists in Brahmaputra Zangbo Gread Canyon Scenic Area is established,and the entropy calculation method and dissipation node are used to evaluate the behavior characteristics of ecotourists in the Grand Canyon.The structure theory calculates the weight of ecotourists' behavior evaluation index and quantifies the behavior influence.The research found that:(1)The number of ecotourists is of great significance to the construction of ecotourism destinations in scenic spots.The ecotourists in the Brahmaputra Zangbo Gread Canyon Scenic Areaaccount for 28.86%,and the non ecotourists account for 71.14%,and the proportion of ecotourists is slightly lower than Beijing Baihuashan Nature Reserve(ecotourists account for 32.8% of the total number of tourists).(2)In the comparative study of “tourists' behavioral tendency”,it is found that there are different levels in environmental awareness,ecological consumption behavior and ecotourism behavior.There are significant differences in ecotourists,and there is no significant difference in environmental responsibility.(3)Comparing the average of the management propensity characteristics of tourists,it is found that in the management measures of tourists,ecotourists prefer indirect tourist management measures rather than self-identifying tourists,which tends to direct management measures.(4)The chi-square test results of the demographic characteristics of tourists indicate that the educational level of tourists,the type of tourists,and the number of times they go to the original area each year are significant factors that distinguish ecotourists from non ecological tourists.Gender,age,income,and scenic spot stay time are not significant factors in determining whether it is an ecotourist.(5)Through the comprehensive analysis and expert advice,the behavior evaluation system of positive entropy and negative entropy is established for the indicators of ecotourism behavior evaluation.The use of entropy weight method and dissipative structure theory is used to construct the Brusselator model of ecotourism behavior evaluation.To quantitatively study the behavior of ecotourists,the final calculation shows that the positive entropy flow is higher and the negative entropy flow is lower.The model has not yet reached the dissipative structure,but the difference from the dissipative structure is only 0.39631025.,indicating that the system has a tendency to develop in an orderly manner.Finally,based on the above conclusions,some development suggestions for the sustainable development of the Brahmaputra Zangbo Gread Canyon Scenic Area and tourist management are put forward: increase the ecotourism propaganda and enhance the ecological awareness of tourists;gradually carry out outdoor environmental education with multi-cooperation;implement green information commentary in the scenic area Plan;establish an environmental monitoring and management system;improve the construction of ecotourism-related facilities;promote the construction of scenic national parks;develop different management measures and marketing plans for different types of tourists.