An Empirical Study On The Influencing Factors Of China’s Sports Goods Export Trade

The export of sporting goods in China has developed rapidly in recent years.The export of sporting goods has become a leader in China’s import and export trade and it is also an important component.However,in recent years,sporting goods export companies have faced severe situations at home and abroad,and transformation and development are extremely urgent.This article first sorts out domestic and foreign research,and finds that the research on the export factors of sporting goods mainly focuses on economic growth,commodity structure,trade pattern and exchange rate.Then analyzes the current situation of the sporting goods industry,to understand the development stage and industry characteristics of China’s sporting goods.Then through the analysis of the current situation of the export of sports goods in China,it is found that the export value of sports goods in China continues to rise,and the types of exports continue to increase.However,after 2008,the growth rate began to slow down,and the types of sporting goods exported,the export structure,the distribution of production areas and the export areas were extremely uneven.Finally,based on the relevant literature research at home and abroad,five factors,including export trade environment,cost factors,investment environment,industrial structure,and financial environment,were used to make a qualitative analysis of the factors affecting the export of sports products in China.On the basis of qualitative analysis,we selected five variables of FDI,exchange rate,trade balance,proportion of secondary industry,and per capita disposable income of urban residents.Data from January 2009 to November 2017 were calculated as sample data.Empirical analysis found that at the 5% level of significance,FDI,trade balance,proportion of the secondary industry,and disposable income of urban residents are positively correlated with China’s export volume of sporting goods,of which the secondary industry accounts for the largest correlation coefficient and has the greatest impact.obvious.The exchange rate is negatively related to the export of sporting goods in China,indicating that the exchange rate is rising and the devaluation of the renminbi is conducive to the export of sporting goods in China.