Analysis And Discussion On The Development Status And Strategy Of Baojing Golden Tea

Baojing County is one of the main tea producing areas with longest tea producing history in Hunan Province,which is located between the Sichuan,Chongqing,Guizhou and Hubei hinterland of Wuling mountains,Adjacent to Zhangjiajie,Changde and other region northeast,a connecting link between Central China and Western Region.Tea industry is a traditional characteristic,competitive industry of Baojing County,industries,and is also one of the pillar industries of agriculture in Baojing county.In recent years,tea industry development of Baojing county has achieved somesuccess,with the joint efforts of government departments at all levels of attention and people of the county.But on the whole the development of tea industry is in the initial stage tea,there are still many restricting factors to achieve the transformation from the traditional tea industry to the modern tea industry.Golden tea is the resource of a special type of tea group formed by special geographical influences in Baojing County,native to Huangjin Village,Hulu Town of Baojing County.“Golden tea no.1”?“Golden tea no.2”?“Golden tea no.168”,which has been selected from the resource,is a new type of tea tree that has a “high level of Polyphenols,high level of Amino acids,high level of Water immersion,high level of Chlorophyll”.Nearly 120,000 acres have been pushed to the Hunan provinces and the surrounding provinces.Green tea products from the resource-intensive plant have the feature of “fragrance,green,strong and invigorating”,which known as “the best green tea in china”,and has a reputation for “one liang of gold equals one liang tea”.Nowadays,the “Baojing gold tea” has become one of the four largest public tea brands in hunan province.The development history and current situation of Baojing golden tea industry is analyzed in detail after obtaining a large amount of data by referring to the almanac and visiting related departments based on extensive field research.Analysis of the advantages and disadvantages of developing the golden tea industry in Baojing County.Based on this,the countermeasures development of Baojing county golden tea industry are put forward.Firstly,it's to push through the golden tea brand;secondly it's to develop organic tea-based facilities;thirdly it is to promote the grouping development of the golden tea industry;the fourthly it's to create a thick tea culture;fifthly it's to improve processing technology and improve productivity;the sixth it's to segment market and enhance benefit;the seventh it's to avoid industry risk and protect the benefits of tea farmers;the eighth it's to promote the organization of the tea industry in Baojing County;the ninth it's to strengthening the market circulation of the golden tea;the tenth it's to improve the laws and regulations and technical systems of the tea quarantine.