Study On The Tourism Development Mode Of Fengming Island In Qing Dao

Recently,the provincial governments and municipal governments near the coastal area tend to develop coastal and marine tourism to promote the local economy.The artificial island tourism,as a new form of the coastal and marine tourism,has attracted a lot of attention.However,there are many problems in the process of developing artificial island tourism,such as fuzzy strategic positioning,defective management system and disordered development,and so on,which impair the marine functional and the sustainable development of local economy.Therefore,on the basis of the physical truth of fengming-island,this paper studies the tourism development mode of fengming-island.Firstly,this paper summarizes the research results of the development of artificial island tourism.However,there are few researches concerned about artificial island tourism.Therefore this paper summarizes the research results of the development of island tourism.Then the natural conditions and social conditions of fengming-island are analyzed.Meanwhile,the general dynamic mechanism and development mode of artificial island tourism are discussed.Then this paper analyzes the artificial island tourism development cases domestic and overseas,and summarizes the development experience.On this basis,this paper proposes a development mode for fengming-island,including overall positioning and functional orientation,development strategies,management system,market positioning and tourism product designing.At last,this paper summarizes the whole paper.