Research On The Influence Of TD-SCDMA Standard Alliance On The Technological Innovation Of Members

Today,due to the economic globalization,the market competition between enterprises is no longer a simple product competition,but the innovation and patent technology competition,this technical competition has evolved into a technical standard battle.Since the last century 80 years,competition between enterprises is no longer "Fight Alone",strategic alliance has become an important way of competition and cooperation between enterprises,technical standards alliance is an important form of strategic alliance between enterprises.With the advent of the era of knowledge economy,more and more enterprises choose to set up or join the technical standards alliance over the last decade,to expand their own technical influence and market competitiveness.Because of the technical standard's feature of network externality,if an enterprise can control the technical standards which occupy most of market share,it can get the high economic profits brought by the technical standards,and this situation in the high-tech industry is especially obvious.In the past,China's DVD industry greatly frustrated due to the repression of foreign DVD3C and DVD6C alliance,and had to be in a very passive position.In recent years,thanks to the awareness's improvement of intellectual property rights,the promotion of independent innovation capability of Chinese enterprises and the policy guidance of Chinese government,"IGRS" technical standards alliance,TD-SCDMA? technology standard alliance,AVS technical standards alliance which are led by China have appeared.This situation can greatly push the determination of the technical standards of related industries in China,the improvement of technological innovation capability of enterprises,and improve the international competitiveness of China's related industries.This paper mainly studies the influence of technical standard alliance on the technological innovation of member enterprises.Combined with relevant literatures at home and abroad,this paper firstly defines technical standards,technical standards alliance,technological innovation and other related concepts,and theoretical analysis of its characteristics,the formation of motivation and technological innovation related theories.Then,theoretically analyze impact of technical standards alliance on input,output capacity and economic benefits of enterprise's technological innovation.And then,this paper uses the method of theoretical analysis and empirical analysis to study the TD-SCDMA technology standard alliance of China's communication industry as an example,selecting Huawei,Gionee,China Mobile and Spreadtrum Communications four companies in different sectors of communicationindustry chain as examples,and concludes that the establishment of the alliance promotes input,output capacity and economic benefits of enterprise's technological innovation.Finally,this paper presents reasonable policy recommendations from the government guidance,alliance governance and business participation in three levels of,in order to further promote enterprise innovation and development.