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Based On The Cost Leadership Strategy, The H Thermal Power Generation Company's CHP Production Mode Selection Research

Posted on:2018-09-24Degree:MasterType:Thesis
Country:ChinaCandidate:Y F LiFull Text:PDF
GTID:2359330542478346Subject:Business Administration
Abstract/Summary:PDF Full Text Request
With China’s economy into the new normal,a new round of electricity reform is also in full swing,the power industry has entered a new normal.Domestic environmental protection is more and more loud,for power companies,the proportion of traditional fossil raw materials for thermal power enterprises in the power generation industry is also shrinking,clean energy,nuclear power and hydropower,solar energy and wind energy accounted for more than ever at this stage,for the survival and development of fire power enterprises are facing a severe test small units,with the elimination of environmental pressures continue to increase,the unit capacity is relatively backward,the production cost is high,the domestic 300MW thermal power plant to the electric power system reform in the teeth of the storm.H thermal power enterprise is the construction of a power plant earlier in the Heze area,mainly in the face of power generation in Heze area,heating bear Heze city and Dingtao County of the most concentrated heating,due to the early production unit emission level is relatively backward,increasing in recent years,the state environmental protection policy,H thermal power enterprises in energy saving and emission reduction heavy pressure.From the aspects of their own,by the end of 2016 enterprises have suffered losses,in 2017,the loss of business status has not changed,with the coal market prices continue to rise,the sale side did not let go,the profit of enterprise is further compressed,in operation,the production side of the business side of the sales price rising,limited the double pressure leads to the passive situation of current H power enterprises.Therefore,for the enterprise itself,at this stage how to seek development,how to better expand the operating profit is the current business needs to solve the problem.Through the investigation of Heze district heating,the local heating basically meet the existing heating demand in recent years,the development of city is very fast,can not keep up with the increasing demand of heat load heat load of the existing units.From the Heze area in the long-term heating plan can be seen on the heat load demand of Heze city in the future will be doubled,with the rapid development of the city industry,living area continues to expand,the heating market will be a blue ocean,for H thermal power enterprises,heating will lead to open up the market to expand business opportunities.In view of the current enterprise facing the problem,through the cost leadership theory is analyzed,the feasibility of cogeneration,and from the transformation of domestic and other types of data analysis method of H thermal power enterprises and two single units for heating after the transformation of heating and power supply to conduct a comprehensive benefit analysis through the financial data comparison of operating results were verified.And the final data proved that choosing a cogeneration mode of production is in line with the national energy-saving emission reduction requirements,solve the production problems of environmental emission standards;on the other hand,from the production cost,cogeneration after a by-product of the production process of reasonable use,for enterprise management,reduce the the production cost of enterprises,increase the profit space of the enterprise.Under the new normal and state-owned enterprise reform,the research content of this paper is of great practical significance.The first is the overall cost leadership theory as the starting point,the H thermal power enterprises how to reduce production costs,select the appropriate mode of production;choice of mode of production of the same type of thermal power enterprise’s second research results play a very good reference,but also reference to the same type of 300MW motor was provided in the fire in the face of the survival and development of enterprises,and the development direction for the stage after the reform of state-owned enterprises related enterprises also played a certain reference.
Keywords/Search Tags:Cost leadership strategy, combined heat and power, Production mode
PDF Full Text Request
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