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Ningbo Petrochemical Economic&Technological Development Zone Industry Positioning Research

Posted on:2018-11-16Degree:MasterType:Thesis
Country:ChinaCandidate:L T ChenFull Text:PDF
GTID:2359330536985625Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In recent years,lots of projects have been implemented with the rapid development of Ningbo Petrochemical Economic & Technological Development Zone.The contradiction between the zone's environmental capacity and fast development of industry has been increasingly conspicuous.Especially,the successive investment of lots of large projects and the disordered emission of existing small chemical enterprises.The existing environmental quality in the zone is not too optimistic and the pressure of environment project results from the scale expansion is increasing.With the constantly improvement of environmental awareness,the people's reject psychology against petrochemical industry would be enhanced,and then the social conflicting emotion.It would be urgently to choose the zone's development strategy through the positioning research of industry in the zone.The positioning research of Ningbo Petrochemical Economic & Technological Development Zone would decide the its development strategy.It would be explicit for the industry locus and layout on the new-added enclosed tideland and direct the sustainable development for the zone.Based on the basic theory and transformational concept of development strategy,applying the inductive method,deductive method,case analysis method,SWOT method,according to the zone's inside and outside environment,the zone's advantage and disadvantage,achieving data through investigation,expert interview,setting a set of evaluating model,positioning the zone's industry from the aspects of economic benefit,social benefit,resource consumption,development condition,environmental effect and safety.Compared with many recommended schemes and chose the petrochemical and equipment industry and presented the development strategy of the industry.Eliminating and conferring the backward enterprises and productive links by environmental protection,energy consumption,output value of land.Gradually guiding the high-tech,drive-strong,fast-growing enterprises into the zone through setting high threshold and local block(near to town and village).Transferring the development mode from extensive style to tech-supported and innovation –driven development and accommodating the new-round international competition of technology and innovation with the trend of low-carbonate development.Combining the industry development with resources,ecology,social development,Implementing the method of environmental protection,low-consumption,recycling,high-tech,Coordinating speed with effect,economic development with resources environment.
Keywords/Search Tags:industry positioning research, development strategy, green and low-carbonate development
PDF Full Text Request
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