Research On The Development And Management Of Tourism In Datong Ancient City

Datong's historical and cultural relics are particularly rich,the city axis for two thousand years has not changed,the ancient city with the historical street pattern is basically complete,and the history of space relations,viewing gallery and traditional style has been a good continuation,with distinctive characteristics.It is aimed at how to carry out tourism development and management in order to realize the maximum benefit of Datong ancient city integrating city culture,military town culture,Wangcheng culture and government culture as one of the historical and cultural characteristics.This study will do the following:(1)deep excavating related content of Datong historical city,historical and cultural district,historical style area,historical buildings,excellent traditional culture and intangible cultural heritage.(2)gathering status on development and management of Datong ancient city tourism.The highlight of Datong ancient city restoration is from 2008 to 2013,which is the most effective development of the ancient city for five years,which will be focused in the text.Management of Datong ancient city indicates the unclear power and responsibilities,the shortage of talent and funding.(3)exploring the existing problems of development and management of Datong ancient city.Development issues need to deal with the improper relationship between protection and development and single and decentralized tourism product.There are management issues with backward mechanism,backward management thinking and imperfect financial management.(4)suggesting constructive measures of development and management of Datong ancient city tourism.Based on protection,integrating resources to create multi-functional and multi-theme Datong ancient city as far as possible,with excavating,displaying and expanding the traditional folk activities.It also needs relevant facilities in the development process.In view of the situation of management,it is suggested to establish the management mode of Datong ancient city,realize the unified management,the separation of management and construction,the function authorization,the joint formation,the cooperation between government and enterprises,and develop Datong ancient city as tourism products and manage in the market.So Datong ancient city tourism to make new achievements with a new height,is imperative to good policy.