The Study Of Whole Domain Tourism In Datong City

Whole domain tourism is a new model of promoting regional related industries,changing the way of economic growth and improving the economic level.It is a new ideas of urban and rural economic development in the new era.It is a new measure to promote the integration and development of production and realize a well-off society in an all-round way.The State Council proposed to make the Whole domain tourism as a strategic pillar industry in our country.Datong takes the Whole domain tourism as an important grasp of the transformation and development.So,It is of great significance to study the Whole domain tourism development of the Datong.Datong is a typical resource based city based on coal industry.Under the background of the new normal economy,it is faced with the strategic choice of the transformation and development.Based on the field survey and consulting to collect relevant archives,introduces the present situation of the development of Datong industrial structure and the tourism industry,by using principal component analysis,construct the evaluation index system of tourism competitiveness,To make the present situation of Datong’s tourism competitiveness is evaluated quantitatively.analyze the development of the whole area tourism in Datong by use the SWOT analysis method.It is considered that Datong has rich tourism resources,unique location,convenient transportation and strong core competitiveness.It has obvious advantages in developing Whole domain tourism,but there are some opportunities and challenges.We should adopt growth development strategy(SO)to build Datong Whole domain tourism.At the same time,On the basis of according to the theory of regional tourism planning,the theory of tourist life cycle and the theory of sustainable development,learning from the experience of global tourism development at home and abroad,To propose the Planning assumption of "one center,one axis and six features".And put to the measures for increasing capital investment,improving infrastructure,strengthening brand publicity,strict supervision of tourism market and developing smart city of tourism are put forward.In order to improve the characteristics of regional tourism,promote the rapid development of the Datong Whole domain tourism.