The Development Of Sand Industry Based On Rural E-commerce In Alxa

With the wide application of information technology,people's consumption concept and consumption patterns have undergone earth-shaking changed.The traditional marketing model can't satisfy the demand of people so that the electronic commerce arises at the historic moment.E-commerce is not limited by time and space,so it can expand sales range with less cost and improve the efficiency of the product.The ecological environment of Alxa League is arsh and how to develop the sand industry ecologically and rationally is important.The combination of e-commerce and sand industry can provide fresh air and water to the development of sand industry,promoting the development of Alxa League scientific and reasonable.In this paper,first,we did consulting relevant literature and field investigation,so that we can understand the current development of rural e-commerce at present,development results,and the development direction in the future.Then,economic and social development of Alxa League has carried on,and analysis of Alxa League sand industry development characteristic and the restriction factor of for sand industry development.Through the comprehensive analysis of rural electronic commerce and the situation of the Alxa League sand industry,to Alxa League for introducing the advantages and disadvantages of electronic commerce,opportunities and threats were analyzed,sand industry introduction of rural e-commerce SWOT model is establishedThis paper concluded that e-commerce market of Alxa League is mature,user demand for rural electronic commerce is also exist.With the support of the government,the use of e-commerce platform is a good way for Alxa League to develop economy.The e-commerce of Alxa League can be based on the information center in the suburbs,covering the town,village and farmers.And this platform can be replicated,and it can be used in other mobile wireless network coverage for the application in time,and it can make its rapid expansion.