| With the rapid development of rural e-commerce,logistics links more and more become the main bottleneck restricting the development of rural e-commerce,logistics distribution ability also gradually become the core competitiveness of B2 C,O2O business,became the electricity business enterprise logistics industry the main battlefield in the scuffle.Logistics service level of relationship between the consumer’s shopping experience,relationship with the user to B2 C,O2O brand recognition,relationship between the electricity enterprise’s overall operating efficiency and cost.In recent years,the financial market competition intensifying,the influence of interest rate marketization,the bank mainly spreads income also showed a trend of decline.In 2016,QFNS bank decided to implement the strategy of diversified development,through the further development of the rural market,increase the operating profit.The basic idea is: in combination with its own resources advantage,through constructing qufu local merchants,bank agency staff and farmers in the integration of sales,supply chain by Internet + thinking,build local rural electric business platform.Is given priority to with the rural market of electric business,the logistics business process is the key link.Speed and quality of their services has become the main indicators of rural electronic commerce enterprise competitiveness.Therefore,this thesis QFNS bank rural electricity logistics business optimization research as the background,focus on solving the problem of rural electricity QFNS bank business logistics business,focus on logistics business process optimization strategy.This paper will B2 C e-commerce enterprise logistics business process optimization study,first introduces the concept of e-commerce,the background and conditions,and then analyzes the development of China’s B2 C e-commerce enterprise logistics present situation and the main problems,and on this basis,through the analysis of the basic process method,expounds the business model and process of B2 C enterprise logistics in our country,the three key business process for B2 C logistics put forward the corresponding optimization strategy and key points for attention.This paper put forward the B2 C enterprise should through the continuous optimization of logistics business process,shorten the distance of logistics links and realizes the seamless link between,further enhancing the working efficiency of the B2 C business and customer service levels,reduce unnecessary costs,and enhance the core competitiveness of B2 C enterprise,lay a foundation for the enterprise’s strategic implementation. |