Mechanism Analysis And System Implementation Of Enterprise Competitive Intelligence System Based On Knowledge Ontology

The rapid increase of the level of science and technology,the rich means of information transmission,the global development of market economy,are inevitably lead to increasingly complex business environment.Nowadays,the competition among enterprises With been the competition of non-material resources,but the competition of intelligence strategy.In the era of data explosion,the diversified intelligence data With caused the situation that the enterprise's competitive intelligence work is difficult to carry out well.Enterprises want to Ebb Tide in the market competition to gain advantage,they need a good enterprise competitive intelligence system support.The knowledge ontology plays an important role in solving the problem of enterprise competitive intelligence system in terms of data standardization and semantic reasoning.Enterprise knowledge intelligence system based on knowledge ontology is an important basis for enterprise competitive intelligence work,and it must meet the principle of scientific,efficient and extensible construction.Firstly,it introduces the related methods and techniques of knowledge ontology and competitive intelligence,and discusses the necessity of applying knowledge ontology to enterprise competitive intelligence system.This paper analyzes the mechanism of enterprise competitive intelligence system based on knowledge ontology,analyzes the formation mechanism of enterprise competitive intelligence system based on knowledge ontology,and analyzes the evolution of enterprise competitive intelligence system from the perSMective of enterprise competitive intelligence step,computer application,information theory and game theory for the five stages of birth,growth,maturity,innovation and recession,the mechanism analysis is carried out on each stage,and its operating mechanism is expounded on the basis of the practical application requirements of enterprise competitive intelligence work.Secondly,according to the principles and methods of ontology construction,this paper does these work,which above determining the purpose and scope of the ontology,enumerating the important terms of the enterprise's competitive intelligence work,creating the hierarchical structure of class and class,create the attribute and attribute level,analyzing the enterprise competitive intelligence Demand,using SWRL language to establish atomic Atom and relation Imp to implement reasoning.Finally,based on the established knowledge ontology,the functional module of enterprise competitive intelligence system is designed,and the main function modules of enterprise competitive intelligence system are realized by using C language,Visual FoxPro database language and MSSQL Server 2000 database.