The Research On Leisure Agriculture Tourism Of Yongtai

With the rapid development of market economy in our country and improving of people's income levels,more and more people realize the fun of tourism.Traveling becomes to be the most important part of the total consumption.Leisure agriculture has been put forward in the early 1960s by some developed countries as a new industry.Leisure agriculture tourism places a positive role in solving urban limited space for leisure activities,which meets the eager of people to return to the nature.The development of leisure agriculture plays a important role in speeding up economic development of the rural,promoting the income and so on.Under the country actively advocating,"Internet +"storm caused a big stir in all walks of life,in terms of tourism,big data application to industry of fine division of customer needs,providing personalized service,policy and financial support will also be able to help the rural network construction,make the economic benefits of the Internet function can benefit the masses of rural areas,better service for the leisure agriculture tourism.It is clear that there are great prospects of the development of leisure agriculture support,rural leisure agriculture tourism is bound to usher in spring.Leisure agriculture in rural areas of the revitalization of prosperity and enriching the effect is very obvious,it is not only conducive to rural areas to develop new economic growth point,improve the quality of the development of tourism,and help to tourism,agriculture,education,pensions,cultural fusion of career development,and to improve the local and the surrounding the tourism consumption level of people has a great help.In this paper,the development of leisure agriculture tourism in YongTai is to be the research object.By using literature research,comparative analysis and SWOT analysis method,we put forward suitable implementations for YongTai according to overall development strategy researching resource base,product design and marketing strategy of YongTai Leisure Agriculture Tourism.