Research Of Cultivating International Competitiveness Of China's Virtual Reality Industry

2016 year as the first year of VR,is ushered in the virtual reality of the explosive growth of the year.Virtual reality technology as the world's most prosperous technology,by our country as a strategic emerging industries,its wide range of applications and high permeability,the huge market demand,as well as high-tech innovation,all marked the virtual reality Technology will be the country's economic development have profound changes and impact of high-tech.The virtual reality industry booming,it will also affect the upstream and downstream of many industries together.Virtual reality in a country's economic development which occupies an increasingly important position,China is also in the "thirteen five" plan clearly emphasized the virtual reality technology as a key planning project.The United States as a virtual reality technology fortune,with the world's largest VR talent market and the strength of the VR business.Virtual reality industry as a huge development prospects of the industry,and as one of China's key layout of the industry,the future in the international community is bound to compete with the US virtual reality industry,and improve the international competitiveness of China's virtual reality industry is the guarantee The development of virtual reality industry in China,and the necessary way to enhance the international discourse right.Based on the "eight elements model" of Hu Maixiu,this paper analyzes the characteristics of virtual reality industry,and thinks that virtual reality industry as a strategic emerging industry has the strategic urgency at the national level and the market outbreak of the new stage of technology,Therefore,this paper argues that government support and opportunity are the key factors in the rapid development of international competitive advantage in the period of innovation stage in which virtual reality industry is in the life cycle.The other six factors are factor condition,enterprise organization and development Strategy,industry life cycle,related support industries,market demand and industry market competition structure.In this paper,the author introduces the development of virtual reality industry at home and abroad,analyzes the characteristics of virtual reality industry,and then analyzes the characteristics of virtual reality industry from eight aspects of "eight elements" and the United States as the object of comparison.Of the international competitiveness of qualitative and quantitative analysis of the combination.According to the analysis,China's high-quality VR talent is scarce,the market size has great potential but the quality of the general demand is not high,the market competition structure is not conducive to the development of the core competitiveness of enterprises,the related supporting industries are also lagging behind,Life cycle development stage,the history of national policy support and efforts,the market opportunities are lagging behind the United States.In general,China's virtual reality industry in the international competitiveness of the advantages and industrial development relative to the United States there is still a big gap.At the end of this paper,according to the shortcomings and problems exposed in the analysis of the "eight elements model" in China's virtual reality industry,the policies and suggestions are put forward from the government and the enterprises to help China to enhance the virtual reality industry.Competitiveness,quickly seize the virtual reality industry high ground.