| Seedless Wampees of Yu'nan county have been found in a general survey of rovincial lants in 1960,through developing for several years,it has became a significant part supporting the local agriculture economy.In order to find out the main problem and come up with solution,promote substantial development of Seedless Wampees industry and strengthen its central competition,which is beneficial for the local farmers.This essay will analyze the industry of Seedless Wampees by using the method of industrial economics,SWOT theory and substantial development theory,including: 1)learning the features of seedless wampee in terms of variety,nutrition,officinal,rare fruit and protection of original producing area.2)analyzing the current situation of Yu'nan county seedless wampees,according to planted acreage,input and output,standardized planting situation,leading companies,technological assistance,further processing and commercialization,brand image and marketing.3)through using SWOT,to figure out the factors that affect development of Yu'nan county seedless wampees industry.4)studying previous experience at home and abroad,critically absorb advanced and successful experience of special fruit industry according to the specific situation of Yu'nan seedless wampees.5)base on SWOT analyzation of Yu'nan seedless wampees,six solutions will be came up with,including increase organization and popularization of science;improve professional skills of farmers;invest in technology to ensure supports for industry;establish new cooperation partnership,improve conjunction of production,study and research;build brand image,develop market at home and abroad and innovative retail method;increase awareness of government,complete the assurance system of seedless wampee industry.This essay might provide a theory for solving intensive utilization of rural land,setting strategy for Yu'nan county seedless wampees industry or government policy,meanwhile,setting a example for industry to produce,process and sale. |
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