Research On Corporate Social Responsibility Under The Perspective Of Social Governance

In 2013, the " Decision of the Central Committee of the Communist Party of China on Some Major Issues Concerning Comprehensively Deepening the Reform" which has been passed by the Third Plenary Session of the 18th CPC Central Committee, proposed that we must focus on maintaining the fundamental benefits of people, maximizing harmony and stimulating the vitality of social development, improving the level of social governance, in order to innovate social governance institution. Comparing to "social management", social governance emphasizes the diversification of the governing subject, it participates in social affairs with equally negotiation. In other words, enterprises, social organizations and the public could exercise the subject rights and assume responsibility jointly by equally negotiation while they participated in social affairs. Therefore, the three parties could establish close and better partnership, produce enthusiasm and initiative of the subjective in social governance. It encourages achieving common view and better interaction by initiative expression and negotiation.As the cell of national economy, the enterprise is the governing subject with great discourse basis under social governance institution, which is one of the most significant sub-systems of the complex social system under the theory of Marxism. Benign operation and development of enterprises directly related to the governance of Chinese society. Thus, corporate social responsibility (CSR) is the stand point of this paper, for standardizing the enterprises social behavior, enhancing the sustainable and healthy development of enterprises, and further elevating the governance of the Chinese society.The paper consists introduction and three major parts. The first part outlines the connotations and functions of social governance and CSR, and elaborates the relationship between the two with responsibility of social governance. The second part indicates current development and problems of CSR in China, and analyzes reasons from three dimensions, which are legal system, awareness of enterprises and participation level of other social subjects. The third part proposes suggestions according to reasons mentioned in the second part. Furthermore, it defines CSR positioning in the perspective of government, enterprises and social organizations and the public joint participating; assumes that the enterprise is the subject of practicing social responsibility; builds a diversified and unified CSR evaluation system and joint practicing methods; pushes forward the development progress of CSR under social governance institution and improving the ability of corporate governance.All in all. steady developed enterprises are required under innovating social governance institution, as a social subject to govern society, meanwhile, enterprises should practice social responsibility, fulfill stakeholders' demands, maintain stable internal and external network, as well as enhance sustainable competitiveness, to achieve sustainability. Therefore, the further development of CSR under social governance institution requires enterprises to assume their subject position, with the participation, evaluation and supervision by government, social organizations and the public.