Research On The Evolution Of Political Communication

During the two sessions,the government issued a large number of government information,the media focused on the advantages of strength to report,the public is also very concerned about the political dynamics,especially since the implementation of the 2008 government information disclosure regulations,the two sessions gradually become the government information release window.To the world to spread the stage of Chinese voice,the media reports on the two sessions from the party newspaper single stylized reports to the various forms,rich and multi-channel presentation.This paper analyzes the changing trajectory of political communication since 1978,divides into three stages of political communication,which goes back to the news-based,market-oriented and information-open,and analyzes the background of political communication and the characteristics of political transmission.To explore the impact of government communication policy change,media adaptation to technological change,change of audience demand and so on,and put forward the goal of promoting the development of social democracy through the joint efforts of the government,the media and the public to help political development forward,to achieve the goal of building the government's governance capacity.