Research On Regional Cultural Experience Commercial Block Mode

After the rapid development of urbanization in our country,the extension of incremental land has gradually shifted to the optimization and renewal of the stock of land.The first-tier cities are beset by the disease of big cities,and are now trying to solve the game of external expansion and inner city renewal.How to further excavate and promote the regional value within the city becomes the main direction of solving the urban problems in the first-tier cities.But in China's third-and fourth-tier cities,that is,medium-sized and small-sized cities,cities in the period of urbanization,such as Changde City(2016 Changde attended the third tier city.According to the 2017 New First-tier cities Institute of Finance and Economics,the latest issue of the city's commercial charm list belongs to the fourth tier city)how to enhance the city's characteristics and visibility and improve its status has become a top priority for urban development." In the face of development and constraints,Characteristic commercial block can take into account the transformation of the old city,promote employment,stimulate domestic demand,create taxes,improve the vitality of the city,create city business cards,and so on.This has become the focus of attention of the governments at all levels in large and medium-sized cities.It also becomes the tipping point of urban renewal and regional development."Under the condition that the word "characteristic commercial street" has become popular in NorthSouth,the familiar names in many ears already represent the image of a city,such as Wuzhen in Zhejiang,Nanluogu lane in Beijing,1912 in Nanjing,Jinli in Chengdu,and wide and narrow alley.Shanghai's Xintiandi and so on,its inherent cultural connotation all embodies the local city's history culture,the humanities characteristic,the spiritual charm,namely this city's "cultural main melody".But there are no lack of some cities,some blocks in the groping can be said to be a failure,big demolition and construction into a literary fracture,improper development of cultural connotation,copying the thousand city side and so on serious problems,big cities still can not be avoided,not to mention material and non material resources are not rich in the third-and fourth-tier cities.In the face of financial problems,development problems,operational problems,and without operational experience and lack of financial resources,a model,a prudent reference to the domestic successful case of characteristic commercial streets aimed at the third-and fourth-tier cities.The tailor-made model of the current situation of third-and fourth-tier cities will play a role in the renewal of the city,the saving of funds,the excavation of culture,the improvement of the citizen's life,the improvement of the city image,and so on.Exactly at this moment,Changde old west gate City Cultural Tourism Commercial Street(Changde old west gate Comprehensive area Reconstruction Project)as a third and fourth tier city shantytown reconstruction project opened street operation,and successfully triggered the industry discussion and media gathering.It is different from the powerful resource advantages,multi-cultural background and the complex and diverse audience of the big cities.On the contrary,the starting point is very low and the situation is very poor.It is a shanty town forgotten by the city.The old west gate,an ancient block of a small city,reflects the old neighborhoods of most third-and fourth-tier cities in our country.In the face of relatively simple relative resources and cultural clues,how to tap into the "regional”culture with the aid of "regional" culture?In order to improve the attraction of the city and promote the transformation of the city,it provides a more accurate reference mode for the third and fourth tier cities.