Research On The Comprehensive Evaluation Of Customer Satisfaction Of Green Residence

The construction industry is a high energy consumption industry. Facing the deteriorating environmental problems, to promote development of green building is the inevitable demand of saving energy resources, protecting the environment and achieving peaceful coexistence between human and nature. However, in the current situation, the development of green buildings in China is not entirely meet the requirements of energy saving and environmental protecting. Therefore, how to get a better management, control and design of green building is very important to achieve sustainable development. With the enterprises and society's increasing focus on customer satisfaction which is an important index to measure the quality of products, it is of great significance to apply the CSD(consumer satisfaction degree) Theory and to establish a new CSD evaluation index system of green buildings to the green building's evaluation.Based on the related literature, ordinary residential SCD is proposed firstly. By combining the characteristics of green residence and consulting experts, green residential CSD evaluation index system and fuzzy comprehensive evaluation model is built. At the same time, the AHP-entropy weight method is applied to determine the index weight. Empirical analysis is used to verificate the evaluation index system's practicability and maneuverability of the evaluation model.This research's results indicated that the influencing factors of green residential CSD contains building quality, indoor environment, resource saving, district environment, location environment, property management and housing price. Building quality is the main influencing factors, followed by indoor environment, housing price, residential environment, resource saving, location environment, and property management. When the expert scoring method is used to determine the index weight, introducting entropy method to calculate the weight of experts can avoid the disadvantages of the subjectivity of analytic hierarchy process(AHP). The fuzziness and complexity of satisfaction are solved satisfactorily by choosing the fuzzy comprehensive evaluation method, but the purpose of the evaluation and effectiveness of selection principles should be paid attention to when dealing with the evaluation results. Finally, this study makes an empirical analysis on a green residential district in Chongqing, and the empirical results show that the evaluation index system and evaluation model have good practicability and maneuverability.