Research On The Benefit Allocation Of Enterprise Dynamic Alliance Based On Fuzzy Integral

Under the background of economic globalization and the rapid change of market,the enterprise dynamic alliance has become the flexible supply chain model with the maximum profit.In this paper,the basic theory of enterprise dynamic alliance,enterprise dynamic alliance of the interests of the distribution model building and enterprise dynamic alliance of the interests of the distribution of the three aspects of the in-depth study.Based on the relevant theoretical research and analysis,it shows that the distribution of interests is the focus in the field of enterprise dynamic alliance,and then focuses on the model construction and the method selection of the distribution of interests.With a lot of research on benefit distribution mechanism,analysis and summarizes the three main factors that affect the distribution of benefits: investment of the member enterprises,member enterprises bear the risk ability and member enterprise competence,and this further mining,constructs the enterprise dynamic alliance interest distribution model of three layers of,at the same time in order to ensure the objectivity of the process of income distribution and the weight of each index in the model by improved analytic hierarchy process(AHP analysis method to determine,the judgment matrix data in the questionnaire based on the expert evaluation to obtain and ensure the authority of the data.According to the method of profit allocation,on the linear weighted method and the fuzzy comprehensive evaluation method and the theory of the three points method based fuzzy,application them to analyze enterprise dynamic alliance interest distribution,show that the fuzzy integral method has the following advantages: on the one hand,it can effectively handle model index correlation;on the other hand,the method avoid further the influence of subjective factors on the result of benefit distribution,in order to ensure that the distribution of benefits to the accuracy and objectivity.Based on the theoretical analysis,this paper makes an empirical study on the benefit distribution of the dynamic alliance of agricultural products enterprises.According to the model of profit distribution in dynamic alliance of enterprises,from the enterprise's official website and annual reports to collect relevant data and the data preprocessing,questionnaire design by the expert evaluation obtained improved analytic hierarchy process(AHP analysis method of judgement matrix,and then determine the weight of each index,using the method of Fuzzy integral of agricultural enterprises dynamic alliance interest distribution of quantitative comprehensive evaluation,and compared the results with the results of the evaluation of linear weighted,in order to highlight the fuzzy integral method in processing index interaction strengths.At last,the future research direction and development trend of the enterprise dynamic alliance benefit distribution method is proposed.