Research On The Performance Appraisal System Of The Wholesale Business Department Of BH Bank Dalian Branch

The financial industry is the main force in the modern economy, but also to ensure that the premise and the backing of a country's rapid economic development. Major component part of the development of commercial banks as the financial system is essential for economic development. Since China's reform and opening up, after joining the WTO, China's commercial banks facing the invasion of foreign banks the internal banks increasingly competitive dual situation. In such a domestic and external business environment, commercial banks use strategic management to enhance the competitiveness of enterprises and market share is critical.BH bank Dalian branch since its inception in 2010, through the traditional way of mining personnel, from the same industry, a large number of rich and other traditional ways to make the wholesale business has been rapid development, the wholesale business deposits in Dalian District, District, the stock system bank. With the continuous spread of the economic crisis and the customer's structural defects, the wholesale deposits of BH bank Dalian branch are declining, how to explore the potential of customer managers, play a key research issue of the wholesale line. At present, the Dalian branch of BH bank is still the evaluation system, which is the core of financial indicators, and it is clear that the requirements of the strategic management of enterprises in the new competitive environment. Therefore, the introduction of the Balanced Scorecard theory, the establishment of non financial and financial indicators of the combination of scientific and reasonable performance appraisal system, to improve the competitiveness of the bank has a very important significance.Based on the BH bank Dalian branch as the research object, based on the theory of performance appraisal, based on the theory of balanced scorecard, comprehensive evaluation index and evaluation method of performance evaluation is studied, and the BH bank Dalian branch wholesale business performance of the system function, characteristics and the analysis of existing deficiencies; In view of the existing performance appraisal system in the strategic support of wholesale business, the index weight and index of comprehensive existing problems, and further study, sums up due to the industry characteristics, historical reasons, management system, ideology and other factors; In view of the basic idea of the balanced scorecard, from financial, customer, internal management, learning make the strategy map of bank level, and to further decomposition strategy map, design a wholesale business post performance evaluation indicators, and the weights of every index weight design was carried out on the application of analytic hierarchy process. After the wholesale business performance evaluation system design, analyzes the new wholesale business performance evaluation system in the process of operation steps, methods, feedback, improvement, and its application results, and proposed the plan implementation safeguard measures.