Research On The Current Status Of News Conteng And Client Homogeneiyt

Changes brought about by the Internet era,cell phone client highlighted the advantages,in order to meet the requirements of local media transformation and the trend of user fragmented reading,more and more media either active or passive development own client,but the client in the process of development has become a kind of pure carrier of the traditional media news reports,became "homogeneity" phase of the product.In this paper,?Zhejiang News? and ?Meeting-point? coverage of the client as the research object,and compares the subject,source,content of the headline news,and the coverage of the same incident to find out their homogeneity and summarize the same.Qualitative causes and homogeneity defects,and based on the above conclusions concluded that the client must go through three development stages in the process of homogenization.In the end,the article from the two aspects of content and technology homogeneity trend news client development put forward some Suggestions,in content,pay attention to the original content of the report,"content is king";Although technology upgrades cannot shake the position of "content is king" in the client,it provides a possibility for the diversification of innovative news products.