The Research Of Feminist Tendency In Jinxing Show

TV media as a medium of popular cultural communication is influenced by the social factors and cultural factors and use its vivid visual culture to affect the real life of the gender ’s concept and behaivour.With the development of the times and the awakening of women’s self-consciousness,the possession’s proportion in the feminine television programs market grow gradually,the construction of women’s discourse,the equality of women’s consciousness,conform to the requirements of the development of the times,the television media has become a platform to show women’s right to speak and become a platform to rebuild the new social situation Under the gender values.This paper uses the theory of feminism to elaborate the development process and current situation of female TV programs in contemporary China,and use the sample analysis method to set up the topic of women’s content in the "JinXing Show" program,with the current hot talk show "JinXing show" as the research object to depth analysis and discuss the agenda of the program set out to discuss the tendency of the TV program on feminism,"JinXing show" as a favorite TV program,is the representative of television program innovation,affecting the development of other similar programs‘ direction,its characteristics of the famous style and unique form of the program is popular.Based on the analysis of the feminist tendencies embodied in the Venus Show program.This paper further analyzes the deviation of the program’s understanding of feminism,points out the direction of the further development of "JinXing Show",expounds how importance of the women in the TV entertainment era and how to adapt to the development needs of the times,the formation of their own unique style of the program,but also for the development of similar women’s entertainment television program to provide some reference.