A Study On The Agenda Setting Of The Teacher's Day Report Of "China Education Daily"

Teacher's Day carries a national tradition ofRespect the teacher,attach importance to education.The establishment of Teacher's Day can be said that the performance of human society progress,but also the quality of human and respect for the concept of respect for teachers to enhance.The fundamental purpose of the festival is to convey to the community the "respect for knowledge,agree with the value of educators and Thanksgiving education," the value of the concept.General Secretary Xi Jinping also celebrated the celebration of the Teacher's Day,pointed out that only the development of education,to maximize the advantages of human resources,modern power dream has a solid and solid support.It can be said that the report on Teacher's Day is also an indispensable topic during the annual holiday season.As the most influential and authoritative educational newspaper "China Education Daily" witnessed the previous history of teachers on the memorable process.In the modern social environment,people understand the topic of the Teacher's Day,more dependent on the media reports,the media for the Teacher's Day report on the agenda also directly affect the audience's awareness and judgment.Based on this,this article will be based on the relevant content of the agenda setting theory,"China Education Daily" as the object of study,and finally identified and collated 1159 copies of the "Teacher's Day" reported samples.From the media agenda and the characteristics of the media agenda two aspects of the content of the report on the teacher section analysis.To explore the "China Education" on the Teacher's Day report on the relevant factors and the agenda set the effect.On this basis,it analyzes the shortcomings of the section on the setting of teachers' report and puts forward the corresponding solution strategy.To promote the media to further improve the relevant issues with the teacher section of the set,so as to better play the media coverage of the Teacher's Day publicity guide role.This paper is divided into four chapters to study,as follows:The first chapter is the introductory part.This paper demonstrates the feasibility of the study of the agenda of the Teacher's Day Report by combing the relevant literatures on "China Education Newspaper" and "Teacher's Day Report".It provides theoretical basis for the study of the smooth development of the study,and expounds the research significance and research methods.The problem to be solved.The second chapter analyzes the overall situation of the Teacher's Day report.Mainly from the agenda set the significance and agenda attributes of two aspects of research.Found that "China Education Daily" on the Teacher's Day report is mainly a short story,official news,positive reports,the framework of the four aspects of the agenda set.The third chapter explores the influencing factors and effects on the agenda of the Teacher's Day report.As for the "China Education Daily" on the Teacher's Day report why set the subject,its influencing factors mainly with the development of China's education and "China Education News" to the development of two aspects.The effect of the agenda setting is mainly: the cognitive level lies in the successful advocacy of the concept of respect for teachers and teachers;the attitude level lies in the effective guidance of public opinion orientation;the behavior level is the active participation of the audience.The fourth chapter analyzes the shortcomings of the "China Education Newspaper" on the teacher's agenda setting,and puts forward the corresponding development strategy.Inadequate agenda setting: reports are narrow,single sources of information,lack of critical reporting.On this basis,this paper puts forward the corresponding improvement strategy: broaden the source of information,change the perspective of the report,strengthen the cooperation between the media.